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iPhone 12 is Ahead of its Time.. But What’s Changing for Customers, and Environment?

It’s a big year for the iPhone: Apple’s iPhone 12 line is totally redesigned and features four models — the iPhone 12 mini, the iPhone 12, the iPhone 12 Pro, and the iPhone 12 Pro Max — at a range of screen sizes and price points. Across the board, Apple’s added new video features, a new MagSafe charging system, the new A14 processor, and all of the hype it can muster for 5G.

It’s obvious what sets the mini and Max iPhone 12s apart, but the two 6.1-inch models in the middle of the line are remarkably similar. 

The iPhone 12 and the iPhone 12 Pro have the same basic design, very similar OLED displays, and the same processors and 5G capabilities. The Pro adds an extra telephoto camera lens, a LIDAR sensor, a little more RAM, twice the base storage, and a shiny stainless steel frame.

Now, there are some of you who are going to spend the extra money because this is the shiny one. In most cases, I would make the same choice because I have come to accept my weaknesses. But it’s worth diving in to see if the extra money is worth it, especially since the iPhone 12 now has an OLED display, which means the differences between the regular iPhone and the Pro are fundamentally much smaller than last year, when the regular model had a lower-resolution LCD.


The iPhone 12 and 12 Pro share the same fundamental new design, which is very squared off and very flat — almost shockingly flat. Nearly every other phone has a curved edge and an obvious border between the display and the frame, but the iPhone 12 feels much more like a single piece. 

Oddly, the squared-off design also makes the iPhone 12 Pro seem more substantial than it actually is. It doesn’t look it, but it’s thinner than an iPhone 11 Pro.

As I mentioned, the 12 Pro is the shiny one, and the glossy stainless steel frame instantly picked up fingerprints. This is a phone you will be trying to keep clean quite often if you don’t put it in a case. Even still, this is the first iPhone in a long time that I’ve been sad about covering. It’s just nice to look at.

The front of the phone is covered in what Apple calls “Ceramic Shield” a hybrid of glass and ceramic. Between the new material — you can’t call it “glass” because it’s technically not glass — and the new design, Apple claims the iPhone 12 line has four times better drop performance than the previous models, with the same scratch resistance. (I drop my phone a lot, so I’m excited to see how this goes.) On the back, you’ll find the same type of glass as last year, but the new design should improve its drop performance as well, Apple says. 

The iPhone 12 Pro’s OLED display is larger than the iPhone 11 Pro, at 6.1 inches, and the phone is slightly taller as a result. The display is otherwise basically the same as last year in terms of brightness and pixel density, which means it looks excellent, although it’s still a 60Hz refresh rate, which at this point is behind virtually every Android phone at $700 and up.

There are excuses to be made about Apple’s sales volumes and available display panel supply, but in the end, a 60Hz display is simply not very… pro. Indeed, Apple’s own iPad Pro has a ProMotion high refresh rate display. If you’ve only ever had iPhones, you will not really notice this because it is the same as ever. But if you have used a 120Hz display, the difference in smoothness when scrolling is certainly noticeable.

The bezels and notch at the top of the screen are still the same size, which more or less means eventually you just won’t notice them. Early adopters will notice that some apps need to be updated for this new screen size — Instagram is a little broken, as usual — but the iPhone ecosystem generally adapts quickly, so I’d expect a flurry of app updates to come.

On the sides of the phone, you’ll find four standard antenna gaps, and US models have a millimeter-wave (mmWave) antenna window for ultrawideband (UWB) 5G on Verizon. Apple told us that holding the phone with your hand over this window shouldn’t affect wireless performance and that there’s no particular guidance on how to hold the phone.

The back of the phone features Apple’s new MagSafe magnetic wireless charging and mount system, which feels like the connector equivalent of the summer before college for the first time: the future is bright and exciting, and you get to reinvent your whole situation from scratch. But the days of the Lightning connector are obviously coming to a close, and it’s okay to be sad about it.

MagSafe is extremely clever as a concept and exceedingly fine in reality. 

However, one of the points that captured the most attention throughout the presentation was the news that Apple would be putting the charger in the iPhone case. As Lisa Jackson, vice president of environment, policy and social initiatives of the Cupertino giant, explains, the measure aims to mitigate the impact of the production of devices on the environment, with a sharp reduction in emissions of carbon dioxide (CO2) into the atmosphere.

Therefore, the HDBlog.it website has carried out a detailed analysis of Apple’s statements, as well as the actual impacts of removing the charger for the business, customers and the environment, and TudoCelular has gathered the main points of this text. Check-out:

Everyone has access to a charger … be?

The first things to take into account are that not only will the iPhone 12 line lose its charger and headphones, but also the iPhone 11 family, iPhone SE and iPhone XR, which are Apple’s solutions for 2020. In addition, the Le The manufacturer starts from the optimistic assumption that all buyers of their iPhones will have a charger with a USB-C connection available to them, allowing the use of the only accessory included – the Lightning to USB-C cable.

Based on the so-called CO2 emissions impact measure, and on the basis of Apple’s optimistic expectation that no one will need to buy a new charger, the removal of the accessory out of the box should offer a paltry 2.85% advantage. The calculation is based on the environmental report produced by Apple, which indicates that the entire iPhone 12 cycle, including production, packaging, shipping, use and recycling will generate 70 kg of carbon emissions.

In comparison, the iPhone 11 cycle (environmental report on this link), with exactly the same steps, generates 72kg of carbon. The promised reduction comes almost entirely from the smaller packaging (-1%) and better fuel efficiency (-3%) of the new A14 Bionic. Despite this, the production impact of the iPhone 12 is 4% greater than that of the iPhone 11, thanks to components used for 5G network compatibility and other innovations, like Ceramic Shield.

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