Monsha’at Hosts Sports Week to Foster SME Growth

 The Small and Medium Enterprises General Authority (Monsha’at) is hosting Sports Week to February 5, as part of its business weeks initiative to connect SMEs and entrepreneurs with investment opportunities in the sports sector at the SMEs Support Center in Jeddah.

 The event features dialogue sessions, entrepreneurial meetings, and consulting sessions with representatives from government, the private sector, sports clubs, and companies in sports investment, innovation, finance, and operations.

 Key themes include opportunities in high-growth niches, innovations in sports technology, the transformation of sports club visions into realities, best practices in governance and operations, challenges in sports-related applications, the potential of Saudi motorsports, and leveraging international sporting events for business growth.

 Sports Week highlights Monsha’at's commitment to empowering SMEs and entrepreneurs to unlock investment potential in the evolving Saudi sports ecosystem.